Making a Successful Website

professor Small business owners juggle many different hats every day. The Web-Shingle Newsletter explains key features of your website — helping you make better decisions for growing your business.

Use these articles to learn strategies for making your website an invaluable business tool.

Current edition

Is Your Home Page the Best It Can Be?
Does your home page persuade viewers to stay and explore further? Or do they click away to the next page on Google's list?

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Previous issues (table of contents)

Putting "return on investment" back into website marketing.